Thursday, February 21, 2013

In response to Will Ferguson

Do you think personalized ads are good or bad? Why?

When it comes to the internet I do not mind the idea of personalized ads.  Some people get very angry about the fact the Facebook is taking your history in order to find ads the fit you, in my case I would rather look at ads the relate to me than random ads on the internet.  There is no way to avoid advertising on the internet so why would not you want it to be about something that interests you?  I do understand people's arguments that it is an invasion of privacy what Facebook is doing, but they do this in order to find ads that may interest you.  I would much rather have an internet with no advertising so I can do whatever I want on the internet and not look at ads all day, but I know that this is never going to happen.  This is why I do not mind that Facebook tries to make ads that relate to you.  In the long run I would be much more interested in ads like music or clothes that interest me, than say cars or housing that does not.  It is not the most ideal situation when it comes to the internet, but for me it is the most reasonable one.  

Do you pay attention to online advertising or just ignore it? Why?

Advertising in Movies

http://www.cracked.com/article_16574_the-10-most-shameless-product-placements-in-movie-history.htm

We have all seen advertising in many movies but this article makes it clear how far companies will go when it comes to getting their products seen in specific movies.  When watching a movie sometimes you do not even notice the advertising of products that is taking place, but after reading this article it becomes very aware of the advertising in the movie industry.  In the article they specifically talk about reeses pieces in the movie ET. I am sure that many people have seen this movie and never though anything of the fact the ET is attracted to reeses pieces. I know that for me watching this movies would not make me want to buy or not buy their product.  But, in this article you can see how far companies can go to put their products in a feature film.  People go to the movie in order to see the film and not buy products so does this advertising really work? At least for myself I feel feel that these advertising have no affect on me in movies, but obviously companies would not be doing this if they did not see an increase in sales once the movie has hit theaters.

Do you think that advertising in movies has a large affect on the viewers?